Hongqi, a luxurious model underneath the FAW Group has signed a memorandum of understanding (MoU) with Quill Group, who has secured the unique rights because the official importer and CKD distributor for its entry into Malaysia.
The MoU will see the Quill Group function strategic associate and grasp distributor for the import, native CKD meeting and the appointment of authorised dealerships nationwide. the Hongqi model may have its official launch in Malaysia in the course of this yr, it has acknowledged.
That is the Hongqi model that produces autos for state leaders and dignitaries, such because the L5. the primary unit of the second-generation L5 was gifted to DYMM Yang di-Pertuan Agong Sultan Ibrahim Iskandar in 2024. Consistent with its positioning, the L5 measures 5,980 mm lengthy, 2,090 mm large and 1,710 mm tall. This mannequin is nonetheless a part of the Golden Sunflower line of fashions that’s solely bought to VVIPs.
The model is exhibiting a line-up of recent power (electrified) SUV fashions for international markets on the ongoing Beijing Motor Present, and it has entered the Singapore market with the E-HS9 SUV, a battery-electric, dual-motor SUV with as much as 548 km of vary (WLTP).
“We’re immensely proud to be entrusted with introducing Hongqi to Malaysia. It’s a uniquely particular model with a storied legacy, favoured by leaders and recognised globally for its uncompromising high quality. With Malaysia’s strong bilateral relationship with China established since 1974, it’s becoming that we’re chosen as one of many premier right-hand drive markets for Hongqi’s strategic enlargement,” Quill Group MD Datuk Jennifer Low stated in a press release.
Hongqi autos are presently exported by the FAW Group to greater than 87 international locations and areas globally, together with Europe, Latin America, the Center East and Southeast Asia, based on the model. “The introduction of CKD operations in Malaysia underscores FAW Group’s confidence within the nation’s automotive manufacturing capabilities and its strategic place inside the ASEAN area,” it acknowledged.
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